As with most professional cultural experiences, Diavolo Dance Theater sells itself. Still there's always room for larger audiences... and a need for more private gigs and funding to supplement the public performances. The Diavolo promotional brochure attempts to encapsulate the vision, artistry, creativity and surrealism of the dance company. It begins, “At Diavolo, universes collide. Art meets science, order proceeds from randomness, matter and space coexist, reality ends where imagination begins.” A promotional DVD is in the works to showcase Diavolo's unique combination of dance and acrobatics and theater — referred to as “Cirque du Soleil without nets.” Next come presentations to prospective corporate sponsors, creative directors of advertising agencies, music video producers and event planners.
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